T.LY Blog

Marketing Articles

Firebase Dynamic Links Deprecation

Google deprecated Firebase Dynamic Links (FDL), with service ending on August 25, 2025. If you relied on FDL for mobile routing or campaign links, the important next step is making sure your destinati...

1 MIN READ

The End of Google URL Shortener

In 2018, Google announced the deprecation and transition of Google URL Shortener (goo.gl) to Firebase Dynamic Links (FDL). This decision was driven by the evolving ways people find online content and...

2 MIN READ

Why T.LY is the World's Shortest URL Shortener

Have you ever wondered how a URL shortener works? At its core, it takes a long link and assigns it a unique ID. This ID acts as a shortcut: when someone clicks the short URL, the system looks up the o...

4 MIN READ

How Restaurants Can Leverage QR Code Menus

This past week, I visited a restaurant and noticed they were using QR codes for their menus. Have you been seeing QR code menus popping up around town too? It’s hard to miss how quickly they’re becomi...

2 MIN READ

Migrating to T.LY from Another URL Shortener

Switching to a new URL shortener can feel annoying, especially if you already have links in active campaigns. T.LY makes the move pretty straightforward. Here is a step-by-step way to do it without cr...

2 MIN READ

Facebook Pixel using T.LY URL Shortener

Why Use a Facebook/Meta Pixel with T.LY URL Shortener? Using a Facebook or Meta Pixel with T.LY gives you a cleaner way to track what happens after someone clicks. You can share short, trackable links...

2 MIN READ

Firebase Dynamic Links Alternatives

If you still rely on Firebase Dynamic Links, it makes sense to pick a replacement before it turns into a fire drill. There are a few ways to handle deep linking and short-link routing now, and T.LY is...

4 MIN READ

Best URL Shortener

If you share links often, the tool you use matters. A good URL shortener should be fast, easy to manage, and flexible enough to handle more than one-off links. T.LY does that well. You can shorten lon...

2 MIN READ

TinyURL vs Bitly: Features, History, and Tradeoffs

TinyURL and Bitly are two of the oldest names in URL shortening. Both help turn long URLs into something easier to share, but they have grown in different directions. If you are deciding between them,...

6 MIN READ