T.LY Blog

Analytics Articles

What is a URL Shortener?

I often ask people if they know what a URL shortener is and get blank stares. Then I say something like, "You know that short link you got in a text message or saw in a news article?" and they immedia...

5 MIN READ

What Makes Up a URL?

URL is short for "Uniform Resource Locator" and comprises multiple parts that tell your browser where and what websites to load. The Anatomy of a URL The Protocol: Generally, you use HTTPS, which mean...

1 MIN READ

URL Shortener API

The T.LY URL Shortener API allows developers to create, manage, and track links. You can shorten a long URL, update it later, and retrieve analytics for your short links. To get started, register an a...

1 MIN READ

URL Tracking is a Treat

Seasonal campaigns move fast, and digital marketing works best when you know what is actually driving clicks. That is where link tracking becomes useful. More and more purchases begin with something p...

1 MIN READ

Google URL Shortener Alternative

Are you looking for an alternative to (Goo.gl) Google’s URL Shortener? You are in the right place. After Google shut the service down, many users needed a replacement that was simple, affordable, and...

1 MIN READ