T.LY vs Bitly: Which URL Shortener Should You Choose?

T.LY vs Bitly: Which URL Shortener Should You Choose?

URL shorteners are tools that make it easier to share links by shortening them. Two of the most popular URL shorteners in the market are T.LY and Bitly. While Bitly has been around forever, T.LY has emerged as a much shorter option that still allows you to create free short links without an account. What you decide to go with depends on your needs when it comes to a link management platform.

T.LY Features

Bitly Features

  • Custom domains
  • Custom URLs
  • Link analytics
  • QR codes
  • Bulk shortening
  • API integration
  • Mobile app

Why choose one over the other?

It really depends on your use case. If you just need a few short links and do not want to create an account, T.LY is a great choice because it’s simple and affordable if you decide to move to a paid plan. T.LY supports branded links and has analytics for clicks and QR code scanning.

Bitly is ideal for enterprise customers who need a link management solution with advanced analytics and integrations. It’s well known and has brand recognition for reliability since it’s been around so long.

Both services offer free plans, custom domains, and click analytics for marketing campaigns. Consider your requirements and weigh the pros and cons of each service to find the perfect URL shortener for your marketing toolkit.


Author Tim Leland

Tim Leland

Tim Leland brings over 20 years of software development experience to the table, creating products used by millions around the globe. In 2019, he founded T.LY with a vision to build the world’s shortest URL shortener—and since then, the platform’s popularity has soared. Under Tim’s leadership, T.LY has evolved into a top-tier solution recognized for its reliability and ease of use, now serving millions of satisfied users worldwide.

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T.LY URL Shortener makes long links look cleaner and easier to share! Add your own Custom Domains to personalize your brand. Create Smart Links to customize a URL's destination. Generate QR codes to promote your business.

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About T.LY
T.LY is the best link management service to track, brand, and share short URLs and QR codes. Install our free Browser Extension with over 450,000 users from the extension store to automatically shorten links in one easy click! We support Chrome, Firefox, Edge and Opera.