Upgrade Your Links with T.LY: Optimizing Short URLs

Upgrade Your Links with T.LY: Optimizing Short URLs

Links are the foundation of the internet, connecting web pages and allowing us to easily navigate from one piece of content to another. They are like the building blocks that hold everything together, ensuring a seamless online browsing experience. Moreover, short URLs play a vital role in making links more user-friendly. Shortening long and complicated web addresses into shorter versions allows us to easily share them with others, type them quickly, and use them in marketing materials. Some examples would be long Sharepoint, Spotify, Facebook, Twitter,  or Instagram URLs. In this blog post, we will explore how you can upgrade your links using the premium URL shortener T.LY, a powerful link management platform, to create branded, customizable, and trackable links that offer a better user experience.

Shorten Your Links

Long, complex URLs can be challenging to remember and share. T.LY allows you to shorten your links, making them more concise and memorable. By reducing the number of characters in your links, you not only enhance their aesthetic appeal but also increase their clickability. Branded links using a custom domain are more trusted and receive more clicks compared to generic short links.

Use a Custom Domain for Branding & Consistency

T.LY provides the option to use a custom domain, allowing you to brand your links and maintain consistency with your organization’s online presence. Incorporating your organization’s name or a relevant keyword into the domain can strengthen your brand identity and make your links more recognizable to users.

Tracking with Pixels

URL shorteners such as T.LY that use pixels to track user interactions and conversions have become essential tools for digital marketers. Pixels embedded in shortened URLs enable marketers to track user activity and gather valuable data. By utilizing pixels, businesses can measure link clicks, conversions, and engagement rates, providing insights into the effectiveness of their marketing campaigns. This data-driven approach allows for better decision-making, optimization of marketing strategies, and, ultimately, improved results. URL shorteners combined with pixel tracking offer a powerful solution for businesses looking to enhance their online presence and make data-informed decisions.

How to add a GTM pixel to a T.LY Short URL

Customize the Back-Half of Your Links

T.LY enables you to customize the back half of your links, which appear after the domain. This customization allows you to create meaningful and descriptive links that give users an idea of the content they will access. By optimizing the back half of your links, you can increase user engagement and encourage click-throughs.

Install the T.LY Browser Extension

To streamline your link management experience, T.LY offers a browser extension for Chrome, Firefox, Edge, and Opera. With this extension, you can quickly and easily copy, customize, and share your links directly from your browser. It provides convenience and efficiency, eliminating switching between multiple tabs or applications.

Link Shortener Extension screenshot

Generate a Corresponding QR Code for Offline Use

QR codes have become increasingly popular, especially for mobile users. T.LY allows you to generate QR codes that correspond to your shortened links. By incorporating QR codes into your offline marketing materials, smartphone users can scan the code instead of manually typing the link into their browsers. This simplifies the process and enhances user experience.

Track & Compare Cross-Channel Link Performance

T.LY offers robust analytics and tracking features to monitor link performance across different channels. With the ability to track clicks and QR code scans, you can measure and compare the effectiveness of your links. This valuable data enables you to make informed decisions and optimize your linking strategies.

Optimizing your links with T.LY can significantly improve their effectiveness and user experience. You can create powerful branded links that drive engagement and achieve better results by shortening links, using custom domains, customizing the back half, leveraging the browser extension, generating QR codes, and tracking click counts and link performance. Embrace the power of optimized linking and unlock the full potential of your online presence with T.LY.

Author Tim Leland

Tim Leland

With over 15 years of experience, Tim Leland has been developing software that millions worldwide rely on. In 2019, he founded T.LY, aspiring to create the world's premier URL-shortening service. Recently, the platform has witnessed a remarkable increase in its popularity. Under Tim's expert direction, T.LY has transformed into one of the industry's most reliable and esteemed URL shorteners, serving millions of users globally.

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T.LY URL Shortener makes long links look cleaner and easier to share! Add your own Custom Domains to personalize your brand. Create Smart Links to customize a URL's destination. Generate QR codes to promote your business.

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About T.LY
T.LY is the best link management service to track, brand, and share short URLs. Install our free Browser Extension with over 450,000 users from the extension store to automatically shorten links in one easy click! We support Chrome, Firefox, Edge and Opera.