The Dos and Don’ts of Sharing Links on Social Media

As a social media influencer, you have the power to shape the content shared amongst your followers. If done right, sharing links on social media can be incredibly effective; however, it can easily backfire if done wrong. Be mindful of what and how you share because robust content curation can help develop trust with your audience and promote improved engagement levels. In this blog post, we will look at some dos and don’ts when it comes to sharing links on social media such as Twitter, Facebook, LinkedIn, YouTube, and Instagram so that, as an influencer, you make the most out of every post!

Research

Do research the link before you share it. Check links for accuracy and validity.

With the abundance of information at our fingertips, it has never been easier for us to find information and share it with others. However, it is important to take the time to do our research before we hit that share button. The link we are sharing may contain false or outdated information that can hurt its readers if taken as fact. Our responsibility is to ensure that what we are spreading is valid and accurate. We should always check the source, double-check its accuracy, and verify its date, so we do not mislead those who consume our content. Doing simple steps will help others make informed decisions and protect us from being ridiculed for promoting inaccurate information.

Questionable Sources

Don’t share links from questionable sources.

We live in an age of instantaneous communication, which has its benefits. Unfortunately, it has also given rise to the easy spread of false information. Before trusting any source of news or opinions, we must do our due diligence and research whether it is a trusted source. If a link comes from politically-oriented blogs or opinion sites, it is often best to avoid them altogether. They can use manipulation tactics to sway opinion, and their content can be misleading or even dangerously false. For this reason, we should be careful to only accept links from sources that stand up to scrutiny and verify facts before promoting them for others to see.

Preview the Content

Do preview the link to make sure it contains quality content

When it comes to consuming content online, one of the best things we can do to ensure that we get quality material is to preview the link before clicking on it. Check out information such as the source, potential warnings, and other reviews from users who previously viewed the material. While previewing ahead of time may add a few extra seconds to your search for great content, it could end up saving you from loads of inconvenience in the long run if you come across a source with false or deceiving information. Do yourself a favor, preview any link you’re about to hit, and thank yourself later!

Clickbait

Don’t use clickbait titles or descriptions that don’t accurately reflect what the link contains.

Clickbait titles and descriptions are becoming increasingly pervasive across all types of digital media, but that doesn’t mean they have to be accepted without question. Using sensationalized titles and descriptions that differ drastically from their associated links, clickbait spreads misinformation, frustrates readers, and wastes their time. If content creators want to ensure their work reaches the right audience in the right way, it’s important to only use titles and descriptions that accurately reflect the content of their links. Readers will trust them more in return, and they can avoid misleading any potential audience members. Accuracy is critical in conveying digital content across all platforms.

Brief Description

Do include a brief description of why you’re sharing the link in your post

When I saw this article, I knew it was something that needed to be shared with the world! Not only does it provide a wealth of information, but it also offers a unique perspective on the subject. The content is both educational and entertaining, making it perfect for reading in your spare time. Those who do will surely come away with new insights and knowledge. I’m so excited to share this link – I believe readers will find it as valuable as I did!

Be Selective

Don’t overload your followers with too many links too often – be selective!

Moderation is vital when using links to engage your followers on social media. No one likes to be bombarded with too many links at once, so take the time to curate only the most important ones you want your audience to see. Avoid making linking a daily habit, as audiences can easily become overwhelmed; instead, try to reserve posting multiple links for special occasions or when launching an extensive campaign. Constantly sending out collections of link after link will only lose followers’ attention and lead them away from what’s really important – engaging relevant content!

In conclusion, when it comes to sharing links on social media, be thoughtful and selective. Do your research first, preview the link’s content, and include a brief description of why you are sharing it with your followers. Track the effectiveness of your posts and monitor how much information your followers are taking in. And, most importantly, don’t share links from questionable sources such as political blogs or opinion sites! Needing to track the links you are sharing on social media? Plenty of online tools can help you with that – just do some research to find one that best fits your needs! Following these guidelines will give you confidence in what you’re sharing and ensure your followers get quality content they can trust. Remember: think before you link and keep your followers informed without overloading them with too many posts!